Darlac, the cutting tool experts, are looking forward to GLEE 2018 and are confident their new innovations and products will make the show another stunning success. Interest in the company at the previous GLEE was so intense that the number of Darlac retail stockists has doubled in the past 12 months.
The company has developed its novel collection offer to make life easier for garden centres. Last year themed-interest metre collections were introduced but now they have been refined to offer pre-set garden centre collections to suit any retailer from 1 metre to 4 metres. Based on effective sales data and expertise, the ranges will suit outlets depending on whether Darlac is the main brand or a quality offering alongside other brands.
New products from Darlac will be on show at GLEE which confirms the leading cutting tool position of the company. The “overhead” loppers increase cutting power while the dual action loop handled secateurs will fill a gap for the company.
A completely new sector for Darlac are axes. A logical extension for the company, some five axes are launched under the DarlAXE name – two fibre glass handled axes and three FSC hickory handled tools.
Marketing initiatives are not forgotten by the company and impulse sales opportunities abound. The all-new Twin Top features a bypass lopper with interchangeable shear attachment to create two tools in one.
A showpiece launch will be the new Sarah Raven garden tools. The four quality cutting tools are endorsed by the gardening personality, are supplied in attractive design led packaging and feature coloured handles to suit the Sarah Raven brand image. Ideal as gifts or for a sophisticated clientele the items are supplied in display outers for maximum prominence.
The staff at Darlac will be welcoming visitors to stand 8C50-D51
Details are obtained from Darlac sales agents or direct from the company – firstname.lastname@example.org or 01753 547790