Sarah Raven Tools are a Cut Above

Darlac, the cutting tool experts, report strong first season sales for the recently introduced Sarah Raven range of tools – a bright new range of four items for the spring season designed for a premium market.

This was a showpiece launch of four quality cutting tools endorsed by the gardening personality and the highest selling line, outselling the remainder of the range by 20%, was the drop forged bypass pruner. The Sarah Raven drop forged bypass pruner, with a heat-treated blade for added strength, has a suggested retail price of £19.99. It features a polished quick release lock, non-slip vinyl grips and a traditional appeal!

Also in the range are straight snips featuring a stainless steel, toughened set of blades, drop forged handles and has an SRP of £24.99.

The Ergo Snips and Ergo Pruners have ergonomically designed handles with support pillars for extra control and are perfect for dead heading, flower arranging and light pruning. Both have an SRP of £14.99.

Kasia Krezel, Brand Manager at Darlac commented “These new Sarah Raven products have really proved a hit for us. It is our aim to bring innovation and points of difference to the market. We think that tools should be desirable as well as functional.”

The products are supplied in attractive design-led packaging and feature on-trend teal-coloured handles to suit the Sarah Raven brand image.

The packaging follows the brand imagery of the successful Johnsons seed range already in the retail market. The tools are perfect for everyday use and make beautiful gifts for a discerning gardener.

The tools are available in quality stockists nationwide and from selected online retailers.

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